Website Design Payment Processing
As companies put more effort into refining their online presence, owning a great-looking and fully-functional website becomes increasingly important. It has been seen that a majority of people name website design as the biggest factor in deciding a brand’s credibility. Not only does the design affect user behavior, but cart abandonment rises if the user experience is low. Now that companies are beginning to see the value of a great website development company, there is a large niche that needs to be filled in the industry. We need more companies with a range of styles and price points to help other websites get up to snuff.
Web Design SIC Code 7371, 7373, and More
SIC and NAICS codes are ways of classifying businesses by what they do or sell. For example, if your company does custom computer programming, so will fall into the SIC code 7371 and NAICS code 541511.
These codes are used by the US government to classify businesses based on their primary business activity, and are required on many business registration forms. This information helps organize and analyze statistical data for the federal government, state agencies, and even private organizations. By using this system, your bank and payment processor are able to quickly identify your industry and business type.
These codes are also important because it helps banks measure your risk factors and get you set up with the software integrations that you need. Web design SIC code 7371 and 7373 will most likely be the arenas that your company falls. Whereas with the NAICS classifying system, there are many more codes that your business can fall into.
Below are some of the most common codes in the web development industry and what they are used for:
- SIC 7371: Computer Programming Services
- SIC 7373: Website Design Service
- NAICS 541512: Computer Systems Design Services
- NAICS 541511: Custom Computer Programming Services
- NAICS 541519: Other Computer Related Services
- NAICS 519130: Internet Publishing and Broadcasting and Web Search Portals
You Need a Merchant Account for Website Design & Development
Because brand image affects every aspect of a business, people are willing to spend thousands of dollars for a website that looks just as good as it performs. This fact alone means that a skilled professional in the industry can turn a huge profit with the right clients. And in order to fulfill these services, you will need web merchant services to be able to get paid for your work.
This means that you will need to be approved through a payment processor with a supporting bank that will support your client transactions through an integrated payment gateway or virtual terminal online. Now the application process may seem straightforward- tell them your business, give them your banking information, and voila, you’re all set- but this is not the case with web design and development merchants.
Web Design Services are Considered High Risk
When considering high risk businesses, website development doesn’t usually come to mind. But banks and credit card processors measure a company's financial and reputational risk through a whole host of categories. The most common reasons in which this industry is risky is due to:
- Selling Services: Accurately tracking the sale of physical products is much easier than intangible services. This has the potential to cause confusion and a mixup with customer payments.
- High Ticket Sales: Good designs are not cheap. Many website designs go into the hundreds if not thousands of dollars to complete. High volume tickets have a higher risk of leading to merchant services fraud or chargeback disputes.
- Chargebacks and Disputes: All online businesses deal with chargebacks, but with businesses selling services, it is so much worse. Too many chargebacks and disputes commonly lead to account closure and loss of your website merchant account.
Because of these reasons, and many more, banks have adjusted their process for supporting website design payments. You will need to find a credit card processor that is equipped to mitigate these risks so that you can stay up and running long term. This requires a high risk payment processor.
Benefits of Having a High Risk Website Merchant Account
When searching for the best high risk merchant account for website development companies, the most important thing to keep in mind is your company’s specific needs. Web design companies, and high risk companies in general, require features such as fraud and chargeback mitigation as well as auto-invoicing and a virtual terminal.
With these things integrated into your website credit card processing account, you can be sure that your transactions are secure for both you and your customers.
PaymentCloud is the High Risk Website Credit Card Processing Experts
Our company provides customized payment processing solutions for high risk businesses like yours.
In addition to an in-depth knowledge of the web development niche, we have established relationships with over 10 banks to ensure that your merchant account application goes through smoothly. The underwriting practices utilized at our company effectively identify the risks and our integration options help to reduce them. Using your fully PCI compliant shopping cart or virtual terminal online will ensure that you can process all types of transactions securely.
Once your merchant account for website services is up and running, your dedicated account representative will help you set up your payment gateway and begin accepting card payments. From that point on, your account representative is your link to the bank. All questions, concerns, and changes should be brought to your representative who will work on your behalf to answer or resolve.
Setting up your high risk merchant account may sound like a daunting task, but it doesn’t have to be. As the expert in all payment processing matters, we’ll help you find the merchant services support that your business needs to succeed.
Let us show you how easy it is to get started.
Contact us at 1-800-988-2215 or by filling out our simple online form